❓Who is Moat Made Simple (MMS)?
MMS is a finance publication started by Chi Keng to document and share insights, analyses, and reflections with DIY investors.
While I’m not a full-time investor or content creator, investing has been a passion of mine since 2018. This passion led me to pursue a Double Degree in Accountancy & Finance from the Nanyang Business School, launch a finance-focused YouTube channel in 2021, and build a personal 6-figure portfolio (in USD terms) by the age of 25.
📊A little about my investing approach
I don’t strictly identify as a value or growth investor - I believe both factors are essential for successful investing. My approach is to seek out businesses that are (hopefully) temporarily unloved or overlooked by the market. This contrarian mindset helps guide my philosophy.
Your fear is my opportunity.
🗞️Why subscribe?
I mean… you don’t have to. But, in today’s information-rich yet noisy world, finding your tribe is more important than ever.
Investing has never been easier - almost anyone with a smartphone can now buy or sell companies with a few taps. However, this convenience can lead to complacency and false belief that everything is easy.
I can’t promise that every topic I cover will be a golden opportunity, but I will share my market observations, and reflections, and most importantly, help you uncover potential opportunities whenever possible.
You’ll have the full faith and backing of my curiosity, diligence, and integrity in everything that I share.
👀What to expect
📝 Fortnightly Sharing (1st and 3rd Sundays of the month, if any) - I’ll share what I’m currently thinking about, looking into, and any resources that might benefit you
✍️ Occasional Company Deep Dives (no promises though, because it takes quite some time to go in-depth with a company’s business)
Catch me on YouTube & X.com as well if you can’t get enough :)
